Are You a Design Thinker?

I teach at Herron School of Art and Design in the Visual Communication Program. As well as teaching student designers how to be create great brand communications, we also have classes that focus on the creative problem solving process or what we call 'design thinking'. The idea is that there are many ways to use the creative process. Some of them end up with tangible designed objects or artifacts like brand identity, advertising, or other design outcomes. But other problems may not necessarily lead to the creation of brand communications. They may lead to a new process, a new product idea, a new organization, a new system or concept. Innovation, a highly prized possession in corporate America, doesn't happen automatically. So if you have a problem in your organization, your marketing or your process that you'd like to have us address in an innovative way, let us employ design thinking on your behalf...and with you as an active participant. E-mail Tiffany at tiffany@discoverelementthree.com to learn more.