In business, we call it budget. In academia, we call it funding. And it is the key to being able to do what you want, need or dream. A recently graduated student of mine at Herron School of Art and Design has an idea to do a guide for potential students about our design program–from the student's point of view. He's an excellent designer, very witty and most importantly, passionate about the project. The only thing standing between him and doing what he wants is financial backing...so that he can pay the rent while he's working on the project. After a short search, it became obvious that there are an innumerable number of funding sources and grants available. He only has to decide which ones seem to be the best fit, write proposals and then wait to see which backers say yes.
Is there a budgetary issue standing in the way of your most important project or initiative? If it really is important to you and the success of your business, consider where the money is going instead. Are there creative solutions to getting the job done? Are there creative solutions to financing its completion? Sometimes the most creative part of brand communications is funding it, not necessarily its creation! As your brand consulting group, we can also help you to brainstorm and plan ways to enable your most important projects.
Is there a budgetary issue standing in the way of your most important project or initiative? If it really is important to you and the success of your business, consider where the money is going instead. Are there creative solutions to getting the job done? Are there creative solutions to financing its completion? Sometimes the most creative part of brand communications is funding it, not necessarily its creation! As your brand consulting group, we can also help you to brainstorm and plan ways to enable your most important projects.
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